How to organize a life insurance seminar to be successful?
A life insurance seminar is an event organized by insurance businesses to promote and provide customers with information about new products and services. However, organizing a successful seminar is not easy. Therefore, let’s see the article below with AIT Group to learn the secret to building a perfect and successful conference!
1. Process of organizing life insurance customer seminars
1.1 Preparing for the workshop
The conference is an opportunity for businesses to convey information as well as get closer to customers. Therefore, the preparatory work organising conferences needs to be done with care and precision.
- Define specific goals: You should define what the goal when organizing the conference is. In addition, you should also avoid building content that is lengthy, out of focus, confusing for guests to attend.
- Research and identify the audience: The target audience is one of the important issues of the life insurance seminar that you need to pay attention to. Identifying the right audience will help businesses increase revenue as well as the effectiveness of the conference.
- Venue: You should choose the venue at the company hall or restaurant. These are spaces that can fully meet the facilities for the conference and are convenient for customers to move.
- Prepare a plan for the seminar: Building a detailed and specific plan will help the seminar to be successful and perfect. In addition, communication should also be promoted to make the workshop more effective.
Prepare for the conference
1.2 Conducting seminars
During the seminar, you should focus on presenting the issues that the conference is about. In addition, you also need to pay attention to issues such as sound, light, projector, etc. to make the seminar the most successful. Besides, if the seminar takes place for a long time, you should prepare accompanying snacks to avoid boredom and drowsiness for customers.
Conduct seminars
1.3 End of the seminar on life insurance
When the seminar on life insurance is over, please send your customers and attendees sincere thanks and gifts from the business. Besides, you should also summarize and draw experiences and lessons to make the next organization more perfect.
End of the seminar on life insurance
2. How to attract customers to participate in seminars on life insurance
2.1 Selecting the right target group of customers
To choose the right group of guests, you can base on criteria such as Financial suitability, income level, ability to pay… The selection of the right guests will make the meeting great. The project achieved high efficiency in terms of revenue. Besides, the seminar will become more attractive and more people will participate.
Choose the right customer group
2.2 Introducing new product packages and upcoming offers
When you send a letter to your guests, you can introduce them to new product packages and offers that will be implemented during the conference. This will make the guests more interested and interested in the conference.
Introducing new product packages and upcoming offers
2.3 Survey, find out the needs of customers
Surveying and understanding customer needs before the seminar will help businesses capture the psychology and information of customers. From there, the insurer can develop the content to be deployed in the conference right with the issues that customers are more interested in. In addition, customers will also become interested and want to attend the seminar.
The survey, find out the needs of customers
2.4 Implement incentive and gift-giving programs in seminars
In order for the seminar to attract a large number of guests to attend, you can implement incentive programs and give gifts during the conference. This idea will make customers curious, want to discover the gifts of the seminar. From there, customers will quickly agree to attend more seminars.
Implement incentive programs, give gifts in seminars
3. AIT Group – Prestigious life insurance customer conference organizer
AIT Group is one of the leading conference service providers in Vietnam. Up to now, AIT has more than 25 years of experience in the field of organizing customer conferences for many brands such as: Honda, Song Hong steel, Vespa… In addition, AIT is also one of the few units. You can provide customers with event services from A – Z.
Honda sales contest conducted by AIT
The iconic 10 years Piaggio event made by AIT
With its quality and reputation, you can be completely assured when choosing AIT as the life insurance customer conference organizer for your business. In addition, AIT also has many advantages such as:
- Ability to apply virtual reality technology to events.
- The staff is highly qualified and enthusiastic in their work
- AIT provides customers with a full package of event organization services from preparation, concept development to event execution.
Contact information:
- Address: 5th floor – AIT Group Building, 109 Tran Quoc Hoan, Dich Vong, Cau Giay, Hanoi
- Factory: Kim Chung, Hoai Duc, Hanoi
- Website: https://aitvietnam.com/
- Email: aitbuilding@aitvietnam.com
- Hotline: 0983 027 448 – 0913 318 464
Above is how to organize a successful life insurance seminar that AIT Group wants to share with you. If you still have questions or want more detailed advice on the conference organization process, please contact AIT via hotline 0983 027 448 – 0913 318 464 or website https://aitvietnam.com/.
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