Y-E-S AWARD

Honda award ceremony for Young Engineers & Scientists (Y-E-S) (2008 – 2018).

OVERVIEW

The agency executing Y-E-S award organization for Honda Vietnam from their first year to 2018.

CHALLENGE

Y-E-S award had been organized in Japan and several other Asian countries before coming to Vietnam. Honda Vietnam requested for a dignified award ceremony where the students were the spotlight and needed to be honored in a ceremonious manner while still retaining an amicable atmosphere suitable for youthful energy.

SOLUTION

• Designing CI program & related marquettes. • Scripting the event’s contents with the celebration of award-winning students as its key moment; selecting background music for different situations and managing MC’s cue scripts to better suit the ceremony’s general atmosphere.