PIAGGIO EXHIBITION STALL AT VAMM MOTOR SHOW 2017

Piaggio exhibition stall at VAMM Motor show 2017.

OVERVIEW

Manufacturing, staging, installation services and activity organization for Piaggio exhibition stall at VAMM Motor show 2017.

CHALLENGE

Being the biggest annual event for the Vietnam Association of Motorcycle Manufacturers (VAMM), participation from all leading brands was expected. And the expectation for AIT was to design and construct an outstanding exhibition stall and to script the stall activities in a way that attracted a large number of visitors but did not feel chaotic and messy and instead, retained the inherent luxury & sophistication of the Piaggio brand.

SOLUTION

• In the competitive exhibition scene, AIT delivered a luxurious and aesthetically pleasing exhibition stall with unique designs celebrating the beauty of Piaggio products. • The activity contents were sufficiently fun and appealing to garner attention from visitors and sustain it.

PIAGGIO EXHIBITION STALL AT VAMM MOTOR SHOW 2017

OVERVIEW

CHALLENGE

SOLUTION

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